Sound Familiar?
These are the problems we hear from roofers in Exeter every single week. If any of these hit home, we can help.
Emergency roof repairs going to someone else
A leaking roof is urgent. Homeowners grab their phone and call whoever they find first. If you don't show up, that job's gone.
Storm damage calls going to national firms
After bad weather, everyone needs a roofer. National firms dominate online because they invest in it. A strong local presence means those emergency calls come to you instead.
Homeowners nearby don't know you exist
People within a mile of you are searching for roofers online right now. If your Google listing is bare, they'll never see your name.
Fewer reviews than the cowboys
Dodgy roofers with bought reviews outrank honest ones. Building your genuine review count is the best way to fight back.
What We Do for Roofers
Four things that work together to bring you a steady stream of enquiries and calls — week after week.
Professional Website
A fast, mobile-friendly website with your phone number, enquiry form, and reviews front and centre. Built to turn visitors into calls.
Google Maps
We optimise your Google Business Profile so you show up in the map pack when people search for your trade locally.
More Reviews
An automated system that asks your customers for a Google review after every job. More reviews means more trust and higher rankings.
Local Services Ads
Google puts your business at the top of search with your reviews and a Google Verified badge. You only pay when someone actually calls.
The Exeter Market for Roofers
For roofers working Exeter, knowing the local housing stock matters. Medieval core, Georgian and Victorian terraces, post-war rebuilding after Baedeker raids, modern estates. Medieval cathedral city core, post-war city centre rebuilding, Victorian suburbs intact. From St Thomas, Heavitree, Topsham, Pinhoe through to the wider EX postcode area, the work is varied and consistent.
Exeter keeps roofers busy with a steady mix of work: roof leaks, missing slates or tiles, flat roof repairs. Peaks come in Autumn and Spring, and that is when the difference between a visible business and an invisible one really shows. Accreditation with NFRC, TrustMark, Competent Roofer matters, but only after the customer finds you.
There are around 30-70 roofers in and around Exeter. The ones filling their diary are the ones customers find first online. A strong website, solid reviews, and a missed-call system mean you never lose a job to a competitor who simply picked up the phone faster.
Exeter weather drives demand in ways most roofers underestimate. Devon climate; mild and wet, sheltered from the worst of the Atlantic weather by Dartmoor. The result is a steady stream of urgent calls — but only for the businesses that show up at the top of Google when those calls happen.
Customers in Exeter do not all search the same way. Exeter Cathedral, Roman Baths, University of Exeter, gateway to Devon and Cornwall. The most common search patterns for a roofer include "roofer near me", "roof repair Exeter", "emergency roofer Exeter", but there are dozens of long-tail variations behind those. We make sure your content matches the full pattern, not just the headline keywords.
Your ideal customer in Exeter is usually homeowners with properties 20+ years old needing roof repairs or replacement. They live in Exeter, but also in nearby towns like Topsham, Cranbrook, Crediton, Exmouth. A proper SEO setup makes sure you show up when any of them search, not just the ones inside the city limits.
Postcode Areas Covered
Areas We Serve
Common Roofer Services in Exeter
These are the services local customers search for most. If you offer them, you should be showing up.
Roof leaks
Available throughout Exeter. Whether you are in a period property or a modern build, we connect you with customers searching for exactly this.
Missing slates or tiles
Covering Exeter and surrounding areas. With Medieval core, Georgian and Victorian terraces, post-war rebuilding after Baedeker raids, modern estates, this is one of the most common enquiries we see.
Flat roof repairs
One of the top search terms in Exeter. Customers looking for this service expect to find a professional online — make sure that is you.
Gutter clearing
Available throughout Exeter. Whether you are in a period property or a modern build, we connect you with customers searching for exactly this.
Chimney repairs
Serving homeowners across Exeter. Devon climate; mild and wet, sheltered from the worst of the Atlantic weather by Dartmoor make this a regular need.
Questions from Roofers in Exeter
Straight answers — no jargon.
What if I already have a website?
We'll audit it free. If it needs work, we fix it. If it's solid, we focus on Maps, reviews, and ads.
Can you target specific areas near Exeter?
Yes. We target the postcodes and surrounding areas you actually serve, so you show up for local searches.
My area is really competitive — will this work?
Competitive areas are where this works best. Most roofers have neglected websites and few reviews. A properly optimised presence puts you ahead of 90% of them.
How is this different from Checkatrade?
Checkatrade charges per lead and you compete with other roofers. We build YOUR online presence so customers come directly to you. No per-lead fees.
Is there a long contract?
No. 3-month minimum then rolling monthly. Cancel with 30 days' notice. You keep the website.
Ready to Get More Leads?
We'll audit your online presence for free and show you exactly where you're losing customers. No obligation, no hard sell.